Heather Elder is an Atlanta-based designer and illustrator.
Heather Elder is an Atlanta-based designer and illustrator.
Flower Moon is a floral designer and grower on a mission to share the joy of flowers with her community. She draws from locally-grown, wild and medicinal plants in addition to traditional flowers for her bouquets. We developed a logo that reflected her products handmade nature combined with a nod to logos of joy-inducing goods from The Belle Époque.
OrcaSong Botanicals is a line of CBD products for wellbeing from a small, island farm. The swaths of color in the logo are from the label design, and for the logo, are layered to resemble the views of the Puget Sound where the farm is located.
Flora Fund is a hemp investment incubator fund that helps newcomers to the market to invest with confidence and to uncover the diamonds in the rough.
Leadership coaching for professionals through uncommon pathways including archetype exploration and outdoor experiences. Logotype redesign (bird) and new design for their line extension (horse).
Andrea DeBerry was looking for a wordmark for her interior design business. We landed on a wordmark that resembled vintage clothing tags with unique signatures, presumably from the designer, to reflect the unique, vintage-infused mark that she leaves on her clients’ spaces.
The Road to Athabasca is a group of artists and activists who rode their bikes along the route of the TransMountain Pipeline in order to experience and then give voice to the people and places directly impacted by the fossil fuel industry. I not only did all of the design for the project, I rode with the group for part of the journey as well.